IMPACT Cryotherapy, Inc.

POSITION DESCRIPTION

(Spring 2015)

Social Media Manager

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JOB DESCRIPTION

The Social Media Manager will be responsible for managing and executing all social media activities related to IMPACT Cryotherapy.

PRIMARY DUTIES AND RESPONSIBILITIES (OTHER DUTIES MAY BE ASSIGNED)

• Manage the social media strategy for IMPACT Cryotherapy across Twitter, Facebook, Instagram, Google+, YouTube and other social media properties as needed
• Web-site optimization through the use of Google Analytics and other platforms.
• Execution of all social media activities – planning, launching, drafting, monitoring, optimizing, etc.
• Use creative means to plan, organize, and implement a range of social media programs, campaigns and/or events that drive site traffic and engagement, brand awareness as well as interest in IMPACT Cryotherapy.
• Contribute to and regularly update social media properties such as Facebook, Twitter, YouTube, and others
• Tweeting daily while engaging influencers to increase the followership of IMPACT Cryotherapy
• Posting on Facebook daily and exploring new ways to leverage Facebook for business purposes
• Develop content calendar
• Respond to stakeholder inquiries and comments on established channels in real-time as necessary
• Listen to and monitor all social media outlets – pages, sites, blogs – on a daily basis and post/respond on particular topics or in response to other posts/comments
• Build / convey sense of community for IMPACT Cryotherapy
• Use alerts, search and other tools to monitor progress
• Grow followers, likes and other key indicators of success
• Communicate in a professional, but unique social media “voice”, directly aligned with IMPACT Cryotherapy’s brand tenets and strategy
• Conduct social media competitive analysis on key IMPACT Cryotherapy competitors

JOB REQUIREMENTS

Required

• Graduated with 4 year degree with focus on Marketing or
• Journalism preferred

Preferred

• Social Media Marketing experience in a corporate marketing or agency marketing role, with experience on all major social media platforms – Twitter, Facebook, Google+, YouTube
• Exceptional business writing skills and can visualize as well as convey a message into relevant and interesting content.
• Expert level skills in using and navigating social media apps, 3rd party social media tools, and social media analytic tools
• Good interpersonal skills that include the ability to effectively communicate in both writing and verbally
• Must be able to efficiently and independently manage projects and issues
• Must possess and have proven problem resolution skills
• Must be detail oriented, organized, and have the ability to multi-task
• Ability to demonstrate supportive and collaborative relationships with peers, clients, partners, and executives
• Strong computer skills in Microsoft Office applications (i.e., Word, Excel, PowerPoint, etc.

Pay- Hourly (12-15$ depending on experience)

Interested candidates should send resume and references to ewferrell@gmail.com